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November 2023 by Arline Williams
Yesterday, my husband and I bought our 1st new car in a while. Matt, Ron and Roberto were absolutely amazing. They were so helpful, informative and professional but more than that, they made us feel comfortable and important. They worked really hard to get us a deal that worked for us. I have never had such a pleasant experience buying a car. If you are in the market for a new or pre-owned vehicle, this is definitely the place you want to go. They made us feel like family.
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November 2023 by Cammi Bookout
Jon P 100% went out of his way to make my husband and i “a first time car buyer happen! He was willing and helped figure out a way to make the payments what we were wanting…I also want to say that Ben Sumter was 100% genuine and made our car buying amazing as well…Thank y’all both!!
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November 2023 by Frances Holmes
I had heard very nice things about Ebtesam “Sam” from 2 co-workers of mines. She was very thorough and attentive to my needs concerning the type of vehicle I was looking for. She did her research and presented me with plenty of choices to choose from. Sam was very straightforward and made me feel so relaxed throughout the whole car buying process.
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October 2023 by Nikko Torres
Had a great experience at this dealership. I live out of state and had been looking for a very particular Toyota vehicle that was allocated to this dealership. My salesperson (Austin Rice) was very professional, kept up with my constant communication, and was overall an awesome person to work with. Most of the details of the purchase were able to be handled in advance via emails and phone calls with Austin, so a lot of the legwork was already. So when I eventually went to the dealership, I didn't have to sit there for 6 hours which was really convenient. It was a pleasure working with him and this was the easiest and smoothest car purchase I've had. I highly recommend Austin if you're looking for a car in Alabama.
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October 2023 by Haley Coe
This is absolutely my preferred Toyota dealership! I have purchased two Toyota Corollas from Serra Toyota over the past 4 years. I had such a wonderful experience in 2019 buying my 2014 Corolla that when I was ready to get my next Corolla I called them to start looking for my new one. Living 2 hours from the dealership makes shopping for a car hard, but luckily I was able to give all my info to my salesman over the phone and let him find a beautiful black on black 2022 Toyota Corolla LE for me! I couldn't be happier with the car! These guys are always AWESOME any time I have dealt with them.
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September 2023 by Morgan Adams
The staff at Serra Toyota was wonderful! Super friendly and helpful. Salesman Jerry Cheng was patient and helped figure out exactly what we wanted. 10/10 would recommend!
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September 2023 by Jeffrey Little
Not a bad place to buy a Toyota. They will work with you as best they can to always get a deal done. They do have some great deals sometimes. Will Dennis was my sales guy and he listened to what I wanted. The finance manager Bobby worked to get me the best deal he could. The prices for things are high right now as well as interest rates but that’s the way the economy is right now. They are a decent dealership. I’ll most likely use them again.
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September 2023 by Megan Lynch
Pablo Rubio with Serra Toyota was great to work with. Communication was quick and efficient. He made the entire process run smoothly and had the car delivered to my home as promised. He definitely went above and beyond for me as I’m sure he does with all his customers. The finance manager was also very up front and easy to work with. ZERO complaints from this dealership or it’s employees . Will definitely use them again and recommend them to family ❤️
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September 2023 by Amanda F.
I purchased a new car here about 4 weeks ago. I have been unable to title or register the car because I don't have the needed paperwork and cannot get in touch with anyone at Serra. I've left multiple voicemails and made multiple calls, spending hours of personal time, with no luck. I have gone to my local title/tag office who is also baffled by Serra's lack of response and assure me my only option is to work with them. I live 2.5 hours from the dealership and it seems my only option is to drive the 5 hours round trip to confront the issue in person. Despite spending significant money there, I have gotten terrible customer service since I committed to the car. I do not recommend this business.
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September 2023 by Ashley S.
I have been servicing here for the last 7 years and have seen tremendous effort being made by all staff to continue to elevate the customer experience. From offering complimentary breakfast, massages (you read that right), to adding extra staff to simply greet you and keep things running smoothly --- they are continuing to raise the bar! They've even changed their set-up to no longer just have a cashier who knows nothing about my service needs, to having the actual service managers and advisors help with ALL parts of the service experience. I'll never go anywhere else to have our vehicles serviced. THANK YOU to Serra Toyota for approaching this often painful experience/chore so differently to better suit your customers' needs.
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August 2023 by Bruce Dahlberg
The salesman, Ronald Babice was very knowledgeable about my Tacoma. He wasn’t pushy or overly anxious about making the deal on the truck. The paperwork took a long time but that’s the way it always is with buying a vehicle.Overall it was a pleasant experience and I would recommend anyone looking for a Toyota to check them out.
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August 2023 by La-Kisha Spencer
I shopped around until I found what I wanted and Carguru had a 2022 Camry from Serra Toyota listed. Now this car wasn't listed on their site but I found this car on Carguru site on Thursday 07/06/2023. I think it was meant for me to see it and I was meant to get that particular car.Nick Armstrong was an excellent salesman and was so nice and friendly. He reached out via email and then a phone call. He helped me every step of the way.Each person I encountered during this visit was awesome. Nick and Nate were such cool and funny guys.I would definitely do business with this again and at this location.
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August 2023 by John N.
Rip off in automotive repair shop.Tried selling me a rebuilt transmission for $5700 with a lame 1 year warranty.I dropped 6 qts of trans fluid and replaced with new oil.Problem fixed.Huge scam to generate revenue at customers expense.I wont be back and tell everyone I know about them!
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July 2023 by Sam Dixon
Morgan Smith helped me buy my new car! He was so helpful and kind! I highly recommend him for any of your car needs! Overall great experience and he treated me so well during the process! Thank you Morgan!
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July 2023 by tay shepherd
Loved Sam! She took great care of us and made sure to meet all of our requests ?Everyone that helped us was kind and attentiveSo if you’re looking for a new car I would recommend them, no hesitation.
