A&W Restaurants Ventures Into Convenience Store Restaurants

June 02, 2017

A&W Restaurants Ventures Into Convenience Store Restaurants

A&W Restaurants has opened five new locations in convenience stores; an additional six are currently being implemented. The quick-service restaurant (QSR) chain recently said it was kicking itself into growth mode, using a new franchise initiative that would target convenience stores along with traditional franchisees.

The newest convenience store restaurants are located in:

Dinuba, California.

Sigourney, Iowa

Tonkawa, Oklahoma.

Orbisonia, Pa.

Barron, Wis.

The company has plans to open its six other stores in the following locations:

Salome, Ariz.

Berkley, Calif.

Hayward, Calif.

Mount Pleasant, Iowa

Bemidji, Minn.

Freemont, Neb.

The company is already opened two traditional restaurants and has plans for an additional five this year. A&W opened 15 restaurants last year.

A&W Restaurants CEO and President Kevin Bazner said the new and present franchisees had articulated the confidence they have in the brand with development agreements while also opening restaurants throughout the nation and taking part in the system remodeling program.

He continued, saying it was great to see new A&W restaurants open thanks to its current franchise partners. Bazner said there are about 30 remodeling projects taking place right now. He said over 100 A&W Restaurants have co-branded with KFC locations and will be remodeled throughout the year. He said restaurants are seeing double-digit sales after a renovation takes place.

A group of franchisees got together and purchased A&W Restaurants amid its loss in sales and units. Bazner, who had been the A&W president, came back at the CEO and president. For the first time in over a decade, the company has seen growth in store counts and system-wide revenue.

In February, A&W Restaurants started started its new franchise sales initiative. This program includes a public relations firm, franchising website, boost in advertising and visibility during trade shows.

A&W makes fresh root beer that uses water, real cane sugar, and a mixture of berries, spices, bark and herbs. It also serves burgers, chicken tenders, fries and a host of other American dishes.