REI is a beloved outdoor gear and apparel retailer that stands behind its products with a 100% satisfaction guarantee. The company designs its own award-winning REI brand gear and clothing, catering to both novice and experienced outdoor enthusiasts. Customers consistently praise the knowledgeable and friendly staff, who go above and beyond to assist shoppers. Whether it's helping to find the perfect hiking shoes, troubleshooting cold-weather gear, or even allowing returns on bear spray, the employees at REI are dedicated to providing exceptional customer service. Customers appreciate the wide variety of high-quality outdoor equipment available, as well as the company's commitment to sharing its passion for adventure and the great outdoors.
I’m a local who goes often. Even though the store seems to have a lot of staff changeover, the customer service is always heartwarming. Whatever management is doing to make their people friendly, keep it up.
October 2025
Lynn, in the shoe department, was very professional, nice, and patient. She’s helped me several times and I truly appreciate it.
September 2025
Just passing through Fairbanks while on vacation. Small REI but big hearts of the employees here. Everyone was so welcoming and helpful and were able to help troubleshoot some cold weather gear. Thanks so much!