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December 2023 by Michael Clancy
Stephanie at the deli is very professional and always welcoming with a positive attitude. That lady deserves a raise.
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December 2023 by Pete Biggam
Great for all your shopping needs. Always fresh and a great selection of local goods. The staff are super helpful and always remember you.
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December 2023 by Kalman Weinfeld
The 'bag it yourself' nuts and mixes is a great idea. Unfortunately, I just lost a tooth biting into a pebble in the mix. Better control of the vendor might be called for.
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November 2023 by Eddy Oviedo
The area seems safe while the store is open.
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September 2023 by Robert Burns
Little Pricey But Nice Local Grocery Store In Aptos
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September 2023 by John Foster
The name says it all lol! They’ll have a better organic and healthier selection of things, but the prices are a tad higher than what you may expect. I always find the store clean, convenient and full of smiles. If it were a tiny bit less expensive, would be 5-stars!
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July 2023 by Andrew K.
Been coming here for decades. They have a lot of quality items, but you expect to pay for it. Came in for a sandwich earlier and sometime in the last couple of weeks they have raised their prices from 12 to 15 dollars. This is a 25% increase. They explained that inflation, the UPS strike, high gas prices etc. There is an ongoing trend where companies are raising prices at very high rates and blaming it on inflation. They believe the customer will take it and smile and not ask questions. Well...not this guy. We vote with our dollars and I will not be buying these sandwiches out of principle. I left without a sandwich and went and got a great sandwich for under 10 at another grocery store.
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July 2023 by Josh Harris (He - Him)
Interesting local market with lots of nifty specialty items. There’s a pretty good selection of fresh food and bake goods. And a really large collection of local prepared treats like cookies and cake and ice cream from local vendors. Plus it has all the daily necessities you need.
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July 2023 by Eric Kufrin
The meat department is fantastic. The filet steaks are far better than safeway! I always get meat at Deluxe. The store is not as big as other grocery stores but they have everything you night need. Very conveniently located to Rio Del Mar area. I wish they opened earler because sometimes I need stuff before 8am and must drive to safeway.
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July 2023 by Jeremy Geiger
Variety 4/5, Cleanliness 4.5/5, Service 5, Value 3/5.
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May 2023 by George White
Best produce, fresh meats, award winning wines and outstanding customer service. Best little grocery store in South Santa Cruz
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April 2023 by B I.
Mid size local grocery store with great selection of everything -- meat, seafood, cheese, bread, produce, wine, ice cream.... Efficient and friendly service!
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April 2023 by Terri M.
I have been coming here for about 8 years. Its a specialty place I guess similar to Trader Joes or Sprouts. They have sooo many local products such as ice cream. They have a deli area where you can get sandwiches or yummy antipasto items. I always get the marinated mushrooms (very garlicky), roasted garlic, got strawberry marionberry pie, was so good. Similar to Gizdich. The employees are also usually pretty friendly. Some employees and customers are a lil snooty, thinking they are better than others... such as shopping in a Whole Foods. They are more costly than the average store. But if you want items you won't find anywhere else. This is your place.
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February 2023 by Shari Silva
?We love stopping at Deluxe Foods of Aptos for lunch at the deli! They have a huge selection of cold drinks, locally made fare all with friendly service! Their selection of plants and seasonal flowers as you walk in gets me every time! ?
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February 2023 by Robert Schmidt
The food off the breakfast bar was pretty good. I'm glad we stumbled across this place