Elena’s Rock Shop is a popular and charming store located just north of Cloverdale and south of Hopland on US 101. It offers a wide variety of rocks, fossils, and polished stones, along with unique and unusual items at good prices. Visitors appreciate the friendly and knowledgeable owner, who is passionate about rocks and helps customers find specific stones. The shop features a diverse selection, including rough rocks, fossils, and even a fluorescent rock display, making it a fun stop for rockhounds and collectors. Many describe the shop as atmospheric, kitschy, and nostalgic, having remained unchanged since the 1980s. Prices range from $1 to over three thousand dollars, offering something for everyone. The shop is recommended for anyone interested in rocks, crystals, or fossils, and is a great place to find memorable souvenirs. Its welcoming atmosphere and large selection make it a must-visit stop on the highway for rock enthusiasts and curious travelers alike.
Got an exceptional deal here on a smokey quartz. Prices are very fair, the store has many old stock specimens as well as massive variety of minerals. Store owner is kind and attentive. Being a rockhound i felt right at home. You owe it to yourself to make a stop at this rock shop.
August 2026
Love this place !! Prices are high but the shop is so cool !
May 2026
Always stop by this reasonably priced rock and gemstone shop. Beautiful gifts and unique international finds. Friendly, local staff.
