La Jolla Surf Systems is a highly recommended surf rental shop located just a block or two from the beach in San Diego. Customers appreciate the fair prices, with rates around $9 an hour for boards and an additional $6 for wetsuits. The shop offers a variety of gear, including longboards and bodyboards, catering to all skill levels. Reviewers consistently highlight the friendly and helpful staff, who provide valuable tips about surfing and local spots. Many mention a particular gentleman, likely the owner, who is known for his excellent advice and genuine approach, never pushing additional sales. The atmosphere of the shop is inviting, making it a great place to prepare for a fun day at the beach. While some customers noted that the service upon returning gear could be less warm, overall experiences at La Jolla Surf Systems are positive, making it an ideal stop for anyone looking to rent surf equipment in the area.
Amazing surf hire, good prices, insanely friendly staff, and they charge by how long you stayed in once you come out, so you dont have to keep checking the time while youre in the water like in other places. They even have changing rooms in the shop, 100% coming back next time in san diego
February 2026
Great people and super helpful. Sean and his staff are awesome helpful and trustworthy. My day on the ocean was an experience that will be remembered for a very long time.
October 2025
Surprisingly low price to rent boogie boards for the kids to play with at the nearby public beach. Helpful and friendly staff. Would highly recommend!