The Broad, located on Grand Avenue in downtown Los Angeles, is a contemporary art museum founded by philanthropists Eli and Edythe Broad. Designed by Diller Scofidio + Renfro, the 120,000-square-foot museum houses nearly 2,000 works of art, making it one of the world's leading collections of postwar and contemporary art. Admission is free, but tickets must be reserved in advance through their website. The museum features rotating exhibitions, such as the recent "Art Is For Everyone" showcasing works by Keith Haring, which included videos, sculptures, and paintings from the late 1970s to 1988. Visitors appreciate the impressive collection, which includes renowned artists like Warhol, Basquiat, and Lichtenstein. The design of the museum allows for a pleasant experience, even when crowded. However, some suggest improvements in service and crowd control, particularly regarding the time limit in the Infinity mirror room. While onsite parking is available, it can be pricey at $17 on weekends. The Broad is conveniently located near other attractions, such as Little Tokyo and MOCA. Overall, visitors recommend The Broad for its phenomenal collection and engaging atmosphere, making it a must-visit destination for anyone in Los Angeles.
I visited this museum Summer of 2016 (roughly) with a former partner and his friend. But the artwork, especially the oversized dinner table and chair were fun to experience. The art pieces were intricate, thoughtful, but mostly lively. Very vibrant and indicative of Los Angeles culture.
June 2026
The staff were so friendly and informed and the art was beautiful. There was such a variety of pieces. I want to return because I wasn't able to see everything.
June 2026
Not only is free to go there but the staff are nice. The art obviously is in the eyes of the beholder. For me, it was beyond expectations. I left quite impressed with the artists' ability to convey ideas through forms. It opened a new horizon for creating my own art. Truly recommend to visit to widen your horizons!
