Simply Divine Beauty Supply is a vibrant beauty supply store with two locations, including one in Altadena. The owner, known for her great spirit, started the business from the ground up and is dedicated to providing quality service. Customers appreciate the wide variety of products available, including wigs, hair care items, makeup, and nails supplies, often at better prices than online options. Many reviews highlight the store's cleanliness and well-stocked shelves featuring fun kanekalon hair colors and useful beauty tools. While some customers have experienced inconsistent customer service, particularly regarding communication and appointment scheduling, others have praised the helpfulness of staff members. The store aims to support the community and encourages shoppers to choose local businesses over larger chains. Despite some mixed experiences, the overall sentiment leans towards a positive appreciation for the store's offerings and the owner's commitment to customer satisfaction. Simply Divine Beauty Supply is a great option for those looking to find beauty products while supporting a Black-owned business.
Lai was very helpful with trying to find a clarifying shampoo! Really nice shop and friendly staff. My first time but I will be back!
May 2026
Simply Devine (Ms. Sheila) Beauty Supply in Los Robles & Woodbury delightful and great deals. Got these 4 packs plus 4 packs of braiding hair for $4. They’ll have this sale until the hair is gone…as of 5/8/26
May 2026
Thank you Ms. Sheila! I found the perfect hair products for my daughter. They were so helpful with their advice!