Esteem Surf Co. is a combined coffee shop and surf apparel store located in Pismo Beach, just a block away from the pier. It offers a total California feel with a chill, friendly vibe. The shop features a great selection of surf and beach apparel, including soft t-shirts, really nice hoodies, trendy shoes, hats, sunglasses, and sandals. Their merchandise has really good designs, great material, and is available in all sizes, with popular items like the "Not LA Not the Bay" gear. A major highlight is the coffee shop, which serves amazing drinks from a secret menu, such as the Cinnamon Toast Crunch and crème brûlée options. The space is well laid out with cool decor. The staff is consistently described as the coolest, most welcoming, super nice, friendly, and helpful, offering quality service. There is convenient street parking nearby. Customers frequently call it the best place in Pismo for shirts, a must-visit, and recommend checking it out for both coffee and shopping, often leaving feeling better than when they walked in.
Best place in Pismo for shirts. Really good designs and great material. nice selection of hats. Great staff and awesome surf vibe. Shirts in all sizes. The hoodies are really nice. If you're looking for surf and beach apparel Esteem should be your first stop.
October 2023
Stopped here to look at some reading glasses . The man that helped us I believe his name is Brian was very helpful. Although they did not have what I was looking for he stuck with us and gave us some great information. Quality help is hard to find. This sort of service will have us coming back.
September 2023
Cool surf shop with quality gear and good atmosphere.
