Best surf shop in SoCal very well stocked with some of best boards and bindings available and good sales on atm
February 2024
Paul and team are the best in the business. Knowledgeable, customer focused, and always willing to help. I can’t say enough great things about SoCal Surf shop.
January 2024
i had the best time picking out a new snowboard with paul and his wife! they taught me so much about what to look for in a good board, found me the perfect one for a crazy good price, and hooked me up with bindings too. definitely recommend if you want to feel like they actually care about getting u a good setup.
Hi Everyone! Welcome to SoCal Surf Shop!
Welcome to our new Southern California Lifestyle Surf Shop. SoCal started way back in the 1960's in Santa Monica when Paul's father shaped surfboards in their 600 sq. ft. shop on the boardwalk. Back then it was known by the name of SoCal Surf Club, a place to drink beers and "talk story" about surf trips and the goings on of the day.
There was not a lot of accessories at the time so he would just sell the basics, custom made surfboards and hand made leather sandals. His Mom and Dad taught Paul how to surf at the age of 3, his parents would even tandem surf together in Santa Monica, Malibu and all around So. Cal.
