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December 2023 by Gabrielle Hazan, Realtor
Ken is extremely knowledgable. He offers prompt service and competitive home loans. He truly cares about his clients. Its an honor to work with Ken.
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November 2023 by Gabrielle Hazan
Ken is extremely knowledgable. He offers prompt service and competitive home loans. He truly cares about his clients. Its an honor to work with Ken.
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December 2021 by Ogundare Gold
Words can't describe the wonderful work you did on my trading account, I am delighted I trusted you and gave you a chance to help grow my $1000 into $12,000 in just a week, Mrs. Susan Ryan my family and I are forever indebted to you for the financial stability you brought to our home, I advise the entire public to invest with Susan Ryan contact via
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July 2021 by donna l.
We were referred to Ken by our realtor/friend and we are so glad that we had Ken by our side. From the beginning, when we first got pre-approved, Ken was so nice and helpful and never made you feel that any question shouldn't be asked. Whether it was via text or email, he was so communicative with the whole process. Even outside of a normal working hour, if I sent him an email or text, he made sure that he was responsive to any issues or concerns I had and replied quickly. Being a first-time homebuyer, I had a list of things to ask Ken and he made sure he answered them all, and at the same time, he made sure that I understood what he was explaining to us. I have to say I was probably not the easiest to deal with, my husband would tell me, "don't ask Ken that!" But of course, I wouldn't listen, Ken walked us through the whole, grueling process of buying a home and he gave us options. I know Ken and the rest of team were always busy with other clients, but not once, did we feel that any of our paperwork were being held up. In fact, Ken and his team made it seem like they dropped what they were doing just to make sure that we were being assisted in a timely manner. Ken and his firm offered the utmost service during this time, and I am sure I am not the only one who felt the same way, that's just how great his service is. He made sure all his clients were his top priority. During the last 2 weeks before closing of escrow, Ken made sure the process went smoothly, if there was a minor hiccup, he made sure that he was in contact with me right away so that we can quickly resolve that issue. I have nothing but positive things to say about Ken. The homebuying experience was a brutal and time-consuming process that we had to go through on top of the other personal things we were dealing with, but having Ken's experience to manage our financial documents, he made it easy for us. Thank you, Ken and team, for helping us get into our brand new home! I highly recommend him and for sure will be using him for any future needs we will have!!!
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January 2021 by David H.
24/7 access to the best loan officer in San Diego! Ken is the best loan officer out of the many (in excess of 10) loan officers I have used over the years. I will not use another. He has a lot of experience while offering timely and accurate responses. He is not like other LO's that take hiatuses when you need them the most. Go with Ken and you wont regret it!
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November 2020 by Nancy T.
My husband and I recently refinanced our mortgage with Ken Reed Sales Manager of San Diego Direct Lending. He made the process as painless as possible and always promptly got back to us when we had questions or concerns. He was very professional and patient and was never condescending when explaining anything we didn't understand. He sent charts and graphs and made sure we understood everything. We got an excellent rate and are saving money. We highly recommend Ken for any of your refi or mortgage needs.
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August 2020 by Stephen Campion
Ken and Alex were great to work with, they helped us through the process of a refinance and never stopped working to make sure we got the best rate/terms possible.I would highly recommend them for any of your mortgage finance needs.
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June 2020 by Abdullahi Hamisu
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June 2020 by Nikky Jane Angela
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September 2019 by Kathy J.
Ken Reed and his team at Finance of America always go above and beyond. I have been a title rep for over 40 years and have dealt with numerous lenders and have never had the service that Ken and his team provide....consistently.......his knowledge and responsiveness (in a very busy market) very impressive. I highly recommend him to any homeowner or real estate agent in San Diego. Kathy Jacobus
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May 2019 by Jenna B.
Submitting an updated review since my 5 star 2 years ago- My husband and I contacted Ken, because we were looking to sell our rental property to a cash buyer and the cash buyer wanted us to "house the loan." After considerable research, we found that if you owe money on the loan, you need lender approval. So we called Ken. Ken immediately started asking questions and did everything he could to help us get smart on the situation. He did some research on the company, then called back saying he could put out feelers for our condo to see if any investors he knew would be interested. MINUTES later he called me with good news, that he didn't have to go far. We closed on the condo 10 days later with the price we were looking to get for our condo. I cannot say enough good things about Ken. He truly went above and beyond to help us out and was honest, communicative and knowledgeable. I can say with 100% certainty that the excellent customer service goes well beyond getting a mortgage with him. Thank you SO much, Ken. We look forward to working with you in the future!!!
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December 2018 by Elizabeth F.
Ken was amazing with our home purchase. We've heard many nightmares of how difficult VA loans are to process, however he was able to close in 21 days. He has superior customer service, the process was smooth from beginning to the close. We highly recommend Ken and his wonderful team!
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December 2018 by Christine T.
Ken and his team were amazing to work with! I couldn't ask for a smoother escrow! Super quick, knowledgeable, thorough, and professional! I really appreciated that everything was laid out and the communication was comfortable and open. He was easy to work with--I highly recommend him!