Rockmount Ranch Wear Mfg Co. is a beautiful store and a total fun throwback, offering real western wear including cowboy hats, boots, and fancy shirts. It features nice boutique shirt designs and functions as a little museum. The staff is very nice, extremely helpful, and not pushy, allowing customers to shop around and use the dressing room. The store is described as funky, offbeat, and worth a stop to see unique items like bolo ties and vintage jewelry. While some note a change in shirt fabric quality and no response to feedback, many highlight the amazing and kind customer service, making it a recommended place for western style.