Blueline Surf & Paddle Co. is a beloved local business in Jupiter, Florida, established in 2010 by ocean enthusiasts Adam and Katy Whittington. This surf and paddle shop caters to the vibrant surf culture, offering a welcoming community for families, friends, and water enthusiasts alike. Whether you're a seasoned surfer or a paddle-boarding newbie, Blueline has everything you need, from top-quality equipment to expert guidance. The knowledgeable staff, like Alex Cotleur, provide personalized instruction and share their vast experience, ensuring a comfortable and enjoyable experience on the water. Blueline is not just a store; it's a hub of local pride, where customers can find the best sun shirts, Miami Dolphins merchandise, and even rent paddle boards for visiting friends. With its laid-back vibes, diverse selection, and exceptional customer service, Blueline Surf & Paddle Co. has become a must-visit destination in Jupiter's vibrant coastal community.
We love Blueline and visit every time we are in Jupiter ( about twice a year) so excited to be anle to buy online! The service was excellent!
August 2026
Jack at the dock was so helpful and nice! Great time and we had an amazing lunch at guanabanas afterwards.
August 2026
Best small town surf shop I’ve ever been to. Great staff, tons of fabulous merch-something for everyone whether you surf, kayak, paddle, lay in the sun, or even walk your dog! It is a destination.