Viva Liquors is a small business with a fantastic selection, packed to the rafters with variety. The shop has absolutely anything and everything, featuring a huge inventory with great prices. It carries a bunch of great stuff, including special releases and a good selection of hard to find bourbons and other liquors. The owner and staff are super cool, knowledgeable, and provide fantastic customer service. They are incredibly active in the community and supportive of other small businesses. Customers appreciate the personal service, such as help finding special requests or carrying products to their car. The shop is known for being open late, often as the only place around open until that time. This makes it a great alternative to big chain stores, offering a feel-good place to shop.