Les Olson Jewelers has been Tampa Bay's Premier Custom Jeweler since 1987. They are the source for everything gold, diamond, and gemstone. The jewelers have a combined 80 years of experience in benchwork and design, led by LOJ Owner Bob Shinsky, who has 55 years behind the bench and is one of the most trusted jewelers in the US. Bob's son Rob has been raised in the business and is one of the most sought-after custom jewelry designers in the Southeast. Pam Shinsky, the true artist of the family, earned a spot in INSTORE MAGAZINE for her unique LOJ logo design. Les Olson Jewelers works with award-winning gemstone cutters and makes their own jewelry in-house, using 3D CAD Software, 3D Printing, Casting Metals, and Setting Stones. Customers praise the staff's patience, precision, professionalism, and transparency. Alexis, Ashley, and Aleigh have been described as empathetic, caring, and passionate, focusing on the customer's needs rather than just the sale. The jewelers take the time to understand the customer's requirements and provide accurate quotes, often using the customer's existing materials to create custom pieces at a lower cost. The quality of the work is consistently praised, and customers express their intention to return for future jewelry needs and to refer others to Les Olson Jewelers.
Ashley was incredible. Very knowledgeable and kind.
July 2026
Aleigh and Jen were of great assistance. Professional, offered useful advice, helpful and very personable. Made us both comfortable. Did not try to sell us anything. Offered complimentary cleaning on our jewelry. Recommend an insurance company as well. No rush, no pressure. We Recommend Les Olsen.
July 2026
I chose Les Olson jewelers for a gift for my wife and I could not have made a better choice. Amazingly beautiful selection of jewelry. Makaila & Jen were GEMS. Both gave warm and informative service to my experience. Would highly recommend shopping here for any jewelry and seeing Makaila & Jen
