The AT&T Store in Port Orange on Nova Road is frequently described by customers as providing an exceptionally friendly and awesome experience, with many noting it as one of the best. Reviews consistently highlight the staff's genuine kindness, good humor, empathy, and respectful nature, which extends both to customers and amongst colleagues. The team is praised for being accommodating, helpful, knowledgeable, quick, and personable, often going above and beyond to assist. Specific services mentioned include helping customers switch devices, upgrade internet and TV service, transfer information between phones, set up smartwatches, change data plans, and recover lost messages. Staff are noted for taking time to explain better setups and options without pressure, offering flexibility like the option to return a phone with no penalties. The store offers phones, tablets, smartwatches, and connected devices, alongside wireless data plans including unlimited options and prepaid plans with no contract. Customers highly recommend this location for any AT&T account or phone needs, citing the incredible and rare customer service that makes visitors feel welcomed from the initial greeting.