34th Degree Wine Merchant is a premier destination in North Georgia, renowned for its exceptional selection of premium wines and specialty goods. Located at the intersection of W. First Street and Depot Street, this shop offers an impressive array of wines from around the world, alongside unique specialty food items like caviar, cheeses, and charcuterie. Customers can enjoy in-store wine tastings on Thursdays and Saturdays, providing an opportunity to explore and discover new favorites. The knowledgeable team of wine specialists is dedicated to helping customers find the perfect bottles for everyday enjoyment or special occasions. They provide personalized recommendations tailored to individual tastes and budgets, whether for a weekend getaway, a wedding, or a party. Reviews highlight the welcoming atmosphere, with many praising the expertise and friendliness of the staff, particularly the owner, who is noted for her extensive knowledge and ability to curate selections that match customers' preferences. Visitors often describe their experiences as enjoyable and memorable, making 34th Degree Wine Merchant a beloved stop for wine enthusiasts in Blue Ridge.
Nice wine shop. Prices were high compared to downtown Atlanta prices! However, I understand, as there is no where else in the vicinity to fine nice boutique wines.
April 2026
I had an amazing experience here! The store owner, Emily, is extremely helpful with her entire wine selection. She has over 20 years of experience with wine so I was excited to try anything she suggested! Very friendly, knowledgeable, and welcoming. I grabbed a Cabernet and picked out some cider beers for my hubby. Highly... read full comment
October 2025
We've made it a tradition to go here on our yearly blue ridge trip! The wine never disappoints, and I buy all of my favorites here 🍷Emily is very knowledgeable and always picks out the best wines for us!