This ULTA location has closed

200 Cherokee Pl, Cartersville GA 30121

About Ulta Beauty

Ulta Beauty is the largest beauty retailer in the U.S., offering a wide selection of cosmetics, fragrance, body, and skin care products from over 500 brands, including Tarte, Fenty, and CHANEL, as well as affordable options like NYX and ELF. The store features a Salon that provides hair and makeup services, including haircuts, color, brow waxing, and lash lifts. Customers appreciate the knowledgeable beauty advisors who offer expert advice and assistance, making shopping enjoyable and efficient. Reviews highlight the exceptional service provided by stylists like Courtney Cox, who is praised for her sweet demeanor and ability to deliver desired hairstyles perfectly. Many clients express loyalty and satisfaction with her work, noting the confidence they gain from their new looks. Deshawna is also recognized for her expertise in makeup, helping customers find the right products to fit their needs and budget. However, some customers feel the store can be overwhelming, particularly for men, as the layout is tailored more for women. There have been mixed experiences regarding staff availability and attentiveness. Overall, Ulta Beauty stands out for its range of products and skilled professionals, with many customers eager to return for their beauty needs.