Ulta Beauty is a large retailer offering a wide variety of beauty products, including makeup, fragrance, skincare, and hair care. The store carries popular brands such as Tarte, Fenty, Redken, and CHANEL, as well as exclusive lines like Kylie Cosmetics and Olaplex. Ulta Beauty also focuses on "Conscious Beauty" with products that are vegan, use clean ingredients, are cruelty-free, or have sustainable packaging. Customers have reported positive experiences with the store's staff, who are described as kind, helpful, and patient. The friendly service and wide selection of products make Ulta Beauty a popular choice for beauty enthusiasts. The staff at the Cartersville location have been praised for their exceptional customer service, with one customer highlighting the assistance of Michelle, who guided her through applying eyelashes and provided valuable advice. Another customer commended the staff for their expertise in piercing earlobes, ensuring a comfortable and successful experience.
Didn't have what I wanted. Low staff. WAY to much scents.
February 2026
Madison was amazing! I wanted a clean professional polished look and she gave it to me! I’m thrilled! She was kind thoughtful and great at what she does!!
December 2025
Service was excellent I purchased a Sol de janeiro body mist and the staff was nice and I never had issues with location:)☺️