Oshima Surf is a friendly and helpful surf shop located in the Pu'unene Shopping Center near Target in Maui. It offers a wide selection of surf gear, brands, and apparel, including unique items for Hawaii. Customers appreciate the knowledgeable staff, who provide great service and assist in finding the perfect gift or gear. The store features reasonable prices and weekly specials, often including free items with purchase. Visitors enjoy discovering products like Defend Hawaii merchandise that are hard to find elsewhere, saving the trip to O'ahu. Overall, Oshima Surf is a great place to shop for surf and sea wear, supporting local businesses with a friendly atmosphere and quality products.