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December 2022 by Katie Say
Having worked in retail in the past, it was a very pleasant experience this last time I was in (12/13 mid day). I absolutely LOVE what you've done with the ceiling! Feels more Hawaiian and makes the store feel more welcoming. The girls behind the counter were friendly and helpful and seemed like the kind of employees any retailer would be lucky to have. Place looked great and just wanted to pass that along.
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August 2022 by Mia B.
Uncle Wili is the man! Friendliest service you could ask for at these roadside shops. Great experience, awesome clothes!
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May 2022 by Bill F.
I was walking down Front St in Lahaina and walked into Billabong where I was met by a very pleasant gentleman named Wili. He showed me some new dress shorts that I fell in love with. A couple days later I went back and bought a pair along with some classy board shorts. I wore the dress shorts the next day and they were so classy and comfy I went back and bought two more pair. Beautiful product and very pleasant shopping experience from Wili up front to the very pleasant ladies in the back. Highly recommended.
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March 2022 by Emma Butler
I have a medical condition constituting a state of Hawaii mask exemption per the governor’s emergency order and also in accordance with the CDC’s stricter exemption policy. This was the first time in Hawaii that I was not served /not allowed to patronize the business after politely saying I have an exemption, and having the exemption decree and the note from my doctor at-hand to show in case asked. Despite this, the manager who was working said it’s their policy and did not provide any alternative accommodation. After politely asking for confirmation if their store policy goes against their own state’s emergency declaration, they reiterated they’d have to check with their “higher ups” but asked me to leave. I wasn’t going to fight them on it because I didn’t want to make a scene and after being treated that way I didn’t want to patronize a business with that level of ignorance, intolerance, and discrimination.
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February 2022 by Brittany Barnes
I have been in retail management for 18 years and I know a great environment and staff when I see one. And people never get enough good reviews for a passionate job well done.Please make sure this store and especially Uncle Villy get the kudos they deserve. He was so informative and genuinely happy to be doing what he was doing. The store was clean, organized and easy to shop. THANK YOU!!!!
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November 2021 by Robert Wilkins
What's up with the horrible cut tshirts?! When trying them on, i had to check to make sure it wasn't on backwards, lol! Go a couple of doors down to Quicksilver, much better clothing.
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September 2021 by Bruce Bauer
Hadn’t even gotten in the door and the “greeter” started barking at me about my mask not being all the way on. Holy cow! Give a guy a chance and quit being overly worried about a COVID free visitor looking to spend money in your business! For crying out loud, do they have any idea the hoops you have to go through just to be allowed onto the island!Trust me, we are all COVID free, so treat us with a little kindness! Remember YOUR saying, “Share aloha” and your business will probably do a little better by having a paying customer actually spend a little in your place of business.Needless to say, we bought nothing and purchased at a place that actually lived “aloha”!!
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April 2021 by Bruce B
Hadn’t even gotten in the door and the “greeter” started barking at me about my mask not being all the way on. Holy cow! Give a guy a chance and quit being overly worried about a COVID free visitor looking to spend money in your business! For crying out loud, do they have any idea the hoops you have to go through just to be allowed onto the island!Trust me, we are all COVID free, so treat us with a little kindness! Remember YOUR saying, “Share aloha” and your business will probably do a little better by having a paying customer actually spend a little in your place of business.Needless to say, we bought nothing and purchased at a place that actually lived “aloha”!!
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February 2021 by Eric B.
I found that the Front Street area of Lahaina was a bit too touristy for my taste, even considering the lack of tourists and cruise ship business during COVID-19. We were primarily in town to see the area (including the shore and the Banyon Tree) and to hit Happy Hour at Fleetwood's. As we had a little time to kill prior to our reservation, Gayle, Jim, Erin, and I proceeded to do some serious window shopping. One shop was Billabong and who could resist a nice blue/green Hawaii shirt for $10 and in my size? Score! The sales floor space was a pleasure to wander around and the folks working the shop were very nice and helpful.
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January 2020 by Ryan Jimenez
Clean and cooler than the outside air. Other than that a normal billabong.
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November 2019 by Cynthia V.
Elaine was such a great person to meet in Lahina. We shopped there twice and each time she remembered us and greeted us with the best smile!! Great customer service will definitely come back to this billabong!
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November 2019 by James H.
People don't often rate retail establishments the same way they do food-- but this place has beyond great customer service. We came in and immediately for the Aloha vibes and great care. We needed some board shorts and had options in minutes with a low pressure, helpful vibe. I'd strongly recommend swinging by this location. Made us want to return even though we'd already found the clothes we needed!
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September 2019 by Julia Roberts
This location has a great variety of clothing more than most Billabongs I’ve gone into. I’m impressed. The staff was also so nice and helpful.
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September 2019 by Shauna C.
High prices for the location was expected, but the horrible service wasn't. They have a large selection of slippers, surf shorts, hats, backpacks, etc. However, staff won't acknowledge you unless you ask for help and even then it's not the greatest of service. They had a sale area for 50% off shirts which were plain shirts with no designs on them which was very confusing. I would recommend checking out one of the local Maui surf shops for better products and better service.
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September 2019 by fede_loschi
The billabong store of my dreams. There's everything you need here from billabong's collection, plus the Hawaiian's special edition tees that are awesome! Cheers from Italy!??(Ps: I can't find that limited edition tees nowhere on internet, tell me how to get it!)