HIC Hawaiian Island Creations is a locally owned and operated store that has been serving Hawaii since 1971. It offers a wide variety of clothing, swimwear, sunglasses, surfboards, skateboards, beach gear, and accessories suitable for enjoying Hawaii’s beaches and waves. The store features popular brands like Billabong, Hurley, Roxy, Quiksilver, Reef, Vans, Oakley, and many more, providing quality and stylish options for both locals and visitors. Customers appreciate the friendly and knowledgeable staff, especially Gavin, who is known for his helpful advice and excellent customer service. Whether shopping for water shoes, sun shirts, or surfboards, visitors find the staff eager to assist, often finding sale items or calling other stores to help customers find what they need. The store is praised for its great selection, expert product knowledge, and helpful attitude. Many mention buying useful beach items and cool souvenir t-shirts for their kids, often at discounted prices, making it a good value. Beyond shopping, the store’s staff and atmosphere create a welcoming vibe, making it a favorite stop for those looking for surf gear, beachwear, or souvenirs. The store's reputation for quality products, helpful service, and a fun island experience makes it a recommended destination for anyone visiting or living in Hawaii. Visitors often leave with great finds, a positive experience, and a desire to return before leaving the islands.
The service was awesome. All of the staff we had contact with were amazing. Had great conversation with them. Thank you for all of the input on where to eat.
June 2026
Stopped into HIC in Lahaina while visiting Maui. Gavin was incredibly friendly, patient, and helpful. Really appreciated the great customer service and conversation.
January 2026
Staff greeted us immediately. Great selection of bags, clothes, and swimwear, but beware the prices are a bit high.
