Hobby Lobby brings out the DIY spirit with a great selection of over 70,000 arts, crafts, fabrics, home décor, and seasonal products. Customers find it a fun experience and a store for anyone who likes crafting, noting it is pretty neat most of the time. Reviews mention very friendly and helpful employees who take customers straight to items and help find things. Shoppers enjoy the deals on items and recommend going. The store aims to help make imagination and creativity a reality, inspiring people to live a creative life.