Ulta Beauty is the US' largest beauty retailer, offering a wide range of products from over 500 brands, including exclusives like Kylie Cosmetics and Ulta Beauty Collection. The Conscious Beauty section caters to customers seeking vegan, clean ingredient, cruelty-free, and sustainable products. The Salon at Ulta Beauty provides hair, skin, makeup, and brow services, as well as ear piercing. Stylists, such as Angela, are praised for their exceptional service and attention to detail, making customers feel comfortable and relaxed. Customers have shared positive experiences, highlighting the helpful staff who guide them towards the right products. The environment is described as very nice, with Angela being noted for her fantastic hair coloring and styling work. Some customers have expressed gratitude for the knowledgeable team that makes shopping enjoyable and seamless. While there have been some negative experiences reported, including feeling targeted as a shoplifter, many appreciate the patience and dedication of the staff, like Mari, in helping them find the right products. Online booking is available, and walk-ins are welcome if stylists are available.