Paper Moon is a charming and well-stocked gift and book store situated in an historic Civil War-era building, just a block away from the Upper Mississippi River in the quaint town of McGregor. Founded in 1994, this eclectic establishment offers a diverse range of products, including exceptional soaps, handmade perfumes, artisan jewelry, handpicked cards, curated cookbooks, playful children's toys, retro housewares, and a carefully curated selection of books for all interests. In 2010, the store went green, installing solar panels to assist with heating. Paper Moon has garnered a loyal following, attracting customers from around the globe, and was even featured in the New York Times travel section as a must-visit destination. Reviewers consistently praise the store's delightful owners, the friendly staff, and the wonderful variety of unique treasures waiting to be discovered. Whether you're browsing for a special gift or simply indulging in a bit of retail therapy, Paper Moon is a rare gem that offers a delightful shopping experience.
Such a fun bookstore! Great variety and selections! Lots of books and many other quirky items! Very friendly and helpful staff!
May 2026
I think this is just as awesome place to bring your family and shop, don't get me wrong you can visit this awesome store solo as well. They invite all to come and visit and possibly by one of their many books, toys or novelty items. Totally worth the stop if you are visiting or just passi g thru McGregor, Iowa.
April 2026
Paper Moon is an eclectic bookshop that has fun gift items as well as a diverse selection of new favorites and classics.