Reiwatakiya is a charming and cute Japanese specialty store located on Newbury Street. Despite its small size, it offers a wide variety of products, making it a popular destination for shoppers. The store features Japanese cosmetics, including brands like Canmake and Shu Uemura, with a good selection of face masks, lotions, and viral items like Cosrx snail mucin. It also has a notable collection of Sanrio products, such as pens and collectible figurines, which are perfect for fans of cute characters. In addition to beauty and Sanrio items, the store sells snacks, candies, and chips, making it ideal for those looking for treats. Customers can also find household items like linen spray and shampoo, along with small drugstore products and cosmetics. The store staff are friendly and helpful, providing good assistance to shoppers. Prices are generally reasonable, especially considering the specialty nature of the shop, though some items are slightly more expensive. The store has a distinctive perfume smell, which some may find less pleasant. Overall, Reiwatakiya is a delightful shop that offers a mix of Japanese beauty, cute collectibles, and snacks, making it a must-visit spot on Newbury Street for anyone looking for unique and adorable finds.
