North Reading Subaru is a highly recommended dealership located in North Reading, MA, just minutes from Boston. Known for offering competitive prices on new and used Subaru vehicles, the dealership provides great deals, lease offers, specials, and rebates across popular models like the Ascent, Crosstrek, Forester, Impreza, Legacy, Outback, and WRX. Customers frequently comment on their honesty, transparency, and straightforward approach, making the car buying process smooth and stress-free. Many reviews highlight the friendly and professional staff, including salespeople and management who go above and beyond to assist customers. First-time buyers appreciate how easy and enjoyable their experience is, with staff explaining all steps clearly, handling paperwork efficiently, and offering resources such as insurance options and registration services. Some customers mention how the team quickly responds to inquiries, fits in test drives promptly, and makes everyone feel welcomed and valued. The dealership’s reputation for honesty and integrity sets it apart from larger corporate dealers. Customers note that North Reading Subaru is a family-owned business with a long-standing reputation, where staff like the Melkonian family have been involved in car sales for many years. The service department also receives high praise for its quality and reliability. Overall, North Reading Subaru is praised for its competitive pricing, excellent customer service, and a transparent, friendly environment, making it a top choice for those looking to buy or lease a Subaru in Massachusetts.
Bought new car here,they had a great inventory and a salesman who never exerted any pressure or other shady tactics to sell the car. Good experience would buy a car from here again.
June 2026
Bought a new Outback today. Joe Silva was my salesperson. He was great a professional from start to finish. The whole experience couldn't have been more perfect. Thanks Joe and N Reading Subaru. Can't recommend them enough.
June 2026
Greg was helpful and straightforward. We paid a fair price for a used Honda Fit. Glad we came here!