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December 2025 by Reba Rickli
Nick helped us and was amazing. So happy with the service. And my new car is beautiful.
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December 2025 by Angelo Agon
Thank you Erika for your expertise! Every time I have a question about my car and how to use the technology, you've taken care of me. I love my X5! Thank you for all the support.
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December 2025 by Bob Campbell
Had a fantastic experience purchasing a certified pre-owned X4 from Sharpe BMW. Found Shaun Waid to be very responsive, communicated clearly and made the transaction easy for me. Erika Agon gave me an excellent comprehensive rundown on all the features and functions of the car, giving me a full understanding of what the vehicle can do. I am super pleased with my X4 and the dealership!
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November 2025 by Aivars O'Shea
Great service, Steve is prompt on informing about updates and issues. Very transparent and all the staff has been beyond helpful and friendly. There was NO sales pressure or pushing to buy something. Overall a great experience!
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November 2025 by Jim W
I’ve been to this dealership a few times while looking for a new vehicle. The entire staff is extremely friendly, professional, and very attentive to their customers’ needs. Make sure to ask for Rigo (Rodrigo) when you stop by to look for a new car. I showed up to the dealership unannounced a couple times and he made sure I was well taken care of, even if he was busy with other clients. It was a great experience working with the sales team and I would recommend this dealership for everyone to check out.
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November 2025 by Chris Lamport
I traded in my BMW X3 xdrive30i for the BMW X3 M40i my whole experience dealing with Sharpe BMW was excellent the sales representative Ryan Schmall did a great job and kept me updated through the whole process. I strongly recommend anyone looking to buy or trade your car to go with Sharpe BMW of Grand Rapids they are Fantastic.
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November 2025 by scott kellogg
Took my late model bmw in for a starter replacement.it took a little time my did a good job.
My customer service rep was very professional and very knowledgeable .
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November 2025 by Eric G
Although I did not buy my vehicle from Sharpe, Erika Agon the BMW Genius helped me out. She is very intelligent and knows her stuff. She is very detailed and patient and she makes sure you understand before moving onto the next thing. I have met with other BMW Genius' before on previous BMWs; and she is by far the best one I have ever worked with. She is a very important asset at Sharpe.
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November 2025 by Thomas Maatman
Jason Bigelow is the best.
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November 2025 by Mike Kennedy
Jason Bigelow at Sharpw BMW was awesome! Last minute visit from IL and ran into a battery issue and Jason was able to get me in and get it resolved.
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November 2025 by Chris Smith
Outstanding experience. Michael, thank you very much for your professionalism.
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November 2025 by Robert Simon
Although I live in Kalamazoo, I once again came up to Sharp to lease a BMW X5. Erika who is the person that teaches you all of the features is incredible. She takes her time, and has no problem repeating things if you dont understand. Makes you feel comfortable and when done you honestly feel like you know your vehicle.
There is no comparison with the sales manager at Zeigler. He went over the X5 I had purchased from Sharpe and gave me a ridiculous quote. Ryan is the exact opposite. He looked at the car and drove it and gave me a fair quote. We decided on the vehicle and colors I wanted and he kept me informed as to delivery date. He sincerely cares about his customers and is both fair and honest. I would recommend him and Sharpe to anyone.
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November 2025 by Katrina White
I would recommend anyone to go to them they have a great team God bless them all Erika Agon really nice
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November 2025 by ruben familia
I recently purchased a car from Sharpe, and I can confidently say that the experience was exceptional thanks to Ryan Schmall. His dedication and follow-up throughout the entire process were outstanding—he timely checked in, understood exactly what I was looking for, and never pressured me. When the right vehicle finally became available, he made sure I knew immediately.
During the purchase itself, Ryan’s attention to detail really stood out. He walked me through every step clearly, anticipated questions before I even asked them, and ensured the entire transaction felt smooth and transparent. Even after the sale, he continued to provide excellent support, making sure I was comfortable with everything and following up to confirm that the car met all my expectations.
Overall, this dealership earned my trust thanks to the professionalism, follow-through, and genuine care shown by Ryan. I highly recommend them to anyone looking for a dealership that truly stands behind its service.
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November 2025 by Vernon Slaght
The heaven that sharp BMW have never done me wrong I don't have always been on time