Midway General Store is a homey and inviting stop conveniently located midway on Highway 13. The store offers a great variety, including Non-Ethanol 91 gas, hand-dipped Jilbert ice cream, live bait, sporting supplies, DNR permits, and beautifully crafted gifts by local Yoopers. It is a central spot for gas, grocery, pizza, grab-and-go food like homemade breakfast burritos and pasties, and features both indoor and outdoor seating. Reviewers consistently praise it as an amazing store and a fun find with about anything you could need. The hand-scooped ice cream is highlighted as great and delicious, with the burgers and fries also described as terrific and good. The owners receive frequent commendations for being extremely kind, absolute dolls, and for making everyone feel welcome, whether a community member or a tourist. The store is noted for its awesome improvements and UP hospitality, making it a gem and a great stop for an ice cream treat or to pick up supplies while exploring the nearby snowmobile and ATV trails.
Best general store around! You name it, Midway General Store has it! I love it when we “forget” something when we are in the area because I am the first to volunteer to go to this store!
October 2023
Wow, the new owners, Mike and Erica have really updated this stop. Its gorgeous. They have a Great variety of items and continue to make awesome improvements. If you are on Route 13. Stop in for ice cream or pickup a pizza, fishing or hunting supplies, a sweatshirt, snowmobile map, adult drinks and so much more.
August 2023
Love what the new owners have done with Midway! Great gift/tourist options, and the hand-dipped ice cream, burgers and fries are terrific! The best part is the owners - they make everyone feel welcome, whether community member or tourist - you feel like friends Keep up the great job!
