Midway General Store is a homey and inviting stop conveniently located midway on Highway 13. The store offers a great variety, including Non-Ethanol 91 gas, hand-dipped Jilbert ice cream, live bait, sporting supplies, DNR permits, and beautifully crafted gifts by local Yoopers. It is a central spot for gas, grocery, pizza, grab-and-go food like homemade breakfast burritos and pasties, and features both indoor and outdoor seating. Reviewers consistently praise it as an amazing store and a fun find with about anything you could need. The hand-scooped ice cream is highlighted as great and delicious, with the burgers and fries also described as terrific and good. The owners receive frequent commendations for being extremely kind, absolute dolls, and for making everyone feel welcome, whether a community member or a tourist. The store is noted for its awesome improvements and UP hospitality, making it a gem and a great stop for an ice cream treat or to pick up supplies while exploring the nearby snowmobile and ATV trails.
Great shop! We always get the mini pasties and breakfast burritos! Excellent selection of items for the Northwoods!
May 2026
One of my favorite stores! Nothing else to say. 😁
April 2026
This place rocks. Owners are amazing, they've done a beautiful job inside, and they have great selections of food, snacks, gifts and beer (only place I can find Sapporo outside of Marquette, so bonus points for that!)
