Wm. Krotter Co. is a family-owned dealership providing a top-tier, stress-free, and amazing experience. Customers consistently report it is the easiest, fastest, and least pressured car buying experience of their lives, calling it the absolute best dealer experience. The process is straightforward with professional, cordial, and knowledgeable staff who communicate well without being pushy. They are upfront with pricing, offering a number customers are happy with, and guarantee no hidden fees or extra charges, sticking to the quoted price. The finance and paperwork process is handled with courtesy and efficiency, often completed in a short time. The team is incredibly knowledgeable and works to find the perfect vehicle for a customer's needs, even sourcing specific models. They provide outstanding trade values, are willing to negotiate, and offer convenient services like holding vehicles and arranging delivery over long distances. Purchased vehicles are described as absolutely perfect and in immaculate condition. Customers strongly recommend anyone in the market reach out to them first and state they will 100% work with them again, noting it is worth a trip to O'Neill, Nebraska, for this five-star service.
This is the second vehicle I’ve purchased from William Krotter, and the experience was just as good as the first. The team was friendly, prompt, and honest, and I appreciated their small-town values along with a great selection. They even delivered the vehicle to me, which made the process simple and stress-free.
October 2025
i have bought and sold dozens of cars in my life. This by a wide margin was the easiest, fastest, and least pressured buying experience of my life. Car buying should be fun, and this was. I will 100% work with them again
April 2025
Was looking for a gladiator rubicon ecodiesel. when I found one listed at Krotter's. Called and they gave me a number I was more then happy with. They had all paper work done up and to me by the next morning and the truck loaded up with a transporter by that evening. Truck looks brand new and I have zero complaints