Build-A-Bear Workshop in Salem offers an exciting and customizable experience for creating unique plush toys. Customers can add outfits, sounds, and scents to their furry friends, and even record a special voice message to make the gift extra special. The store also hosts PAWsome parties, where guests can celebrate birthdays, office events, or community gatherings by designing their own cuddly companions, participating in fun activities, and more.
The staff at Build-A-Bear Workshop is consistently praised for their friendly, helpful, and enthusiastic service. Customers highlight the great customer service skills of employees like Keli, Kam, Lexxi, and Chabely, who greet visitors warmly, offer assistance, and create an overall enjoyable shopping experience. The store is also described as clean and affordable, with a wide selection of cute outfits for the customizable plush toys.
Overall, Build-A-Bear Workshop in Salem provides a delightful and personalized experience for creating special gifts and celebrating memorable occasions.
Friendly staff. Grandkids enjoyed the time they were there
May 2026
Friendly staff very accommodating
I think miles is the staff that helped us and they were great
January 2026
Came in to get a gift for a family member. Abi was extremely helpful and sweet, so was the rest of the staff! Totally recommend this location, better than my experiences with the one in manchester.
