ShopRite of East Brunswick is a grocery store that serves the local community with a variety of products. The store offers a wide selection of food and grocery items, including exclusive brands like Bowl & Basket and Paperbird. It is known for providing good prices and regular sales, making it a popular choice for many shoppers. The store also stocks products suitable for different cultures and food preferences, reflecting its commitment to serving diverse customer needs. However, some customers have expressed concerns about the store's pricing and quality. Produce is often considered overpriced and not always fresh. Some shoppers have been disappointed by missing or out-of-stock items, such as a specific chicken parm stromboli, which was unavailable despite expectations. The store's cleanliness has been noted as an issue, especially during busy times, and aisles can be tight, making navigation difficult. Customer service has received mixed reviews; while some staff are helpful and new employees are appreciated, others have shown a bad attitude or been unhelpful. Self-checkout machines are sometimes problematic, frequently making mistakes that require staff assistance, which can slow down the shopping process. Additionally, issues with coupons and pricing accuracy have been reported, with some feeling that the store uses clipless coupons intentionally or that receipts do not always ring up correctly. Despite these issues, some customers find the store acceptable and continue shopping there, especially appreciating the variety of products and the effort to stock items catering to different tastes. Overall, ShopRite of East Brunswick is a store that serves its community with a broad product range but has room for improvement in customer service, cleanliness, and pricing consistency.
It use to be awesome back in the day but I guess the supplies are lower. I do like the Bell Peppers mixer but it's like the other ShopRite store that doesn't carry my favorite Fajita mix. I do like the little dinner's. And the chicken 🐔 salad 🥗 with that
June 2026
Excellent supermarket, great prices ,clean well stocked , the deli department is clean the staff is courteous and professional. I recommend this supermarket.
May 2026
the guy at self check out, edwin, is always very nice and helpful. and Ashton too! they made my day on multiple occasions
