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January 2024 by Joe Garcia
I recently purchased a new Ford Maverick at Rich Ford and I can honestly say it was the best experience I've had buying a vehicle. The cherry on top was dealing with my sales gent "Mr Manny Gonzales". He handled my transaction from a special order from the factory to out the door in a very efficient and professional manner. Thanks again Manny for treating your customers like royalty.
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January 2024 by Ermelinda Herrera
Sales person was great. Very helpful and listened to what we were looking for. On the other hand the financial sector needs much improvement. He needs to be more detailed and explain each charge not just say "sign here". When we got home and read the contract, there were many items that we did not agree with. Getting answers is harder than pulling teeth. He doesn't answer calls or emails. He, Mr. Smith isn't the kind of person who is helpful, just wants to get signatures and get you out of there. The car is great, salesman is still helping us and we appreciate Anthony very much.
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January 2024 by Verlin Tsosie
Hello from the northwest corner, thanking Rich Ford service department for job well deserved. Brandon Leeman for his services on keeping updates with me during repair work going out of his way to get myself and family in a rental. Travis Nau for notifying me of my part availability an appointment setup and Rental department for their time to get us in a rental. Thank you an continue your great customer service ?
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January 2024 by David Honeycutt
Everyone at Rich Ford is great to work with. Francisco, Jerry and Pete were all very helpful facilitating the purchase of my new vehicle. Francisco pointed out many trucks on the Rich Ford lot that met my wish list of features. He kept up with communications and quickly answered all questions I had, starting with the initial test drive and then throughout the purchase process. Once I made my choice, there was no "hard sell," just professional and considerate back and forth to come to an agreement. I am so happy with my purchase and will enjoy this truck for years and years to come. Thank you, to everyone at Rich Ford for a great purchase experience.
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January 2024 by Paul Pittman
Rich Ford in Albuquerque has always had very friendly, knowledgeable group of people that have always been able to answer my questions. I've never left there feeling like I was paying for something that I didn't really need. My F150 is always in good hands.
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November 2023 by April
Amazing salesman Patrick Romero l!! He made my buying experience so pleasant with his knowledge and helpful tips! I highly recommend buying your next vehicle from him! Thank you Patrick ?
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November 2023 by Ronald Saavedra
They really took their time they were amazing they were patient and even though the entire deal took about a week to complete because of vehicle preference, they fulfilled every need that we had. They worked with us with our budget and we were extremely happy with the results. My wife and I traded in one vehicle for two that we really fell in love with and they did everything they could to make it work and Dillon Gonzalez was a great person to deal with. Bart also knew me and made everything easy no nonsense straight to what was required. Great job everyone!!!
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November 2023 by Laura McCall
Cisco was our salesman, and he did an incredible job at making sure we were completely satisfied! He was professional, kind and knowledgeable! We highly recommend Ford, we are a little biased about Ford. But the customer service is what made everything a great experience for us!
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October 2023 by Daniel T.
I purchased a brand new 2022 Ford Raptor. As part of the negotiated deal, the sales person was supposed to buy me a hard bed tonneau cover. After the deal was done, the sales person stopped answering my calls/texts. I followed up with the sales manager who said he would make it right. He then stopped communicating with me. After spending a fortune on my first "new" truck, I'm disappointed I did business with these crooks.
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October 2023 by Mike Anderson
Joseph was very helpful throughout the process. He tolerated my daily calls inquiring where the train was. I was impressed when the boss came out and helped get the trailer hooked up and loaded for my trip home.
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October 2023 by aubrey becraft
I came in with a very difficult situation, Ryan, Sabrina were so good at helping me, listening to my situation and steering me in the right direction! I was there almost all day long to work out a deal with my 2017 escape and was able to get into something brand new and that I love! I couldn’t be more thankful for the both of them as the day was very stressful and full of anxiety for me! Sabrina went and bought my family and I lunch as from the mustang cafe, which the food was great!Thank you all so much!
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October 2023 by Justin Brackett
This place was awesome and Jennifer and MJ are the best car dealers ever.. took care of me and my kids also while we were there. I can’t tell u how comfortable the atmosphere was and they made sure all my car buying needs were met on every level .. I’m a very satisfied customer .. I will recommend these ladies this location to other people.
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September 2023 by Mitchell C.
Rich Ford gets 1 star, just because I can not leave less. The worst! Bought a brand-new Ford Bronco almost 2 years ago from them. Love the car, hate everything else about Rich Ford, with the exception of Jimmy. If it was not for him, we would not have tried for 2 years to be loyal to them. He would jump through hoops to get things done that we were promised and just was not going to happen. To sum up our problems, on every visit, they we ill-prepared, did not know what was happening, and had tons of excuses. More recently when trying to get the necessary information from them, the telephone customer service was unprofessional, rude, unhelpful, and hung up on us several times. Once again, Jimmy saved the day, by getting the name and phone number we needed to get our Bronco serviced in Las Cruces. Las Cruces will be getting all our future services, and it is where we will be purchasing our next Bronco. Sorry, Jimmy. I hope they know how important you are to them, but I doubt it!!
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September 2023 by Pam R.
I wish I could give this place zero stars. Gravely disappointed that I was straight up lied to. I was told that I needed new brakes, new struts, rotors resurfaced and a coolant flush all to the tune of aprox 2200.00. I took it to a place with a very good history here in ABQ and they said all of it was fine!!! RF tried to rip me off!! Is it because I am a woman? Who knows but what I do know is that place will never get my business again!
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September 2023 by Patrick Romero
What a great experience! I love my new 2023 Ford Bronco Sport Heritage Edition! I purchased another vehicle that had a minor issue that could not be corrected in a timely manner and rather than wasting my time they transferred me into a brand new Bronco Sport right off the transport truck. Special thanks to the sales team for going above and beyond! I want to especially thank my sales manager Bart and sales person Nikita for making this a truly exceptional experience!
