Ortega’s Indian Market Continental Divide is a Native American-owned shop featuring over six generations of Indian trading. It offers a wide variety of locally handmade Indian jewelry, arts, and crafts from tribes of the area, including pottery, Kachina dolls, sandpaintings, and beaded crafts. The store also has an abundance of Route 66 and New Mexico souvenirs, rugs, and much more. Visitors describe it as a cool little store with many unique and wonderful items, especially handmade pieces from the local Indian population. The staff is consistently noted as super friendly, informative, and providing great service. Many recommend it as a must-stop shop when traveling along I-40 and Route 66, praising its clean facilities and the entertaining variety of the country people's items.
Stop here on your Route 66 to stretch your legs on the landmark elevation point. The shop has all kinds of Indian souvenirs. Friendly people inside.
December 2025
Love this place very nice people and lovely jewelry
August 2025
such a cute store!! very informative and helpful owner, when I picked a ring I liked she gave me the artists name and wrote down the style of design and type of stone. would highly recommend if wanting high quality locally created pieces.
