Lidl is a store that offers high quality groceries at low prices. Since 1973, it has grown to operate about 11,200 stores across 32 countries, with its first U.S. locations opening in 2017. The store is known for its clean, well-maintained environment and friendly staff who are always available to help. Customers appreciate the good sales and the quality of products, which are often better and cheaper than big brand names. Lidl’s produce generally lasts longer and looks better than in other American grocery chains, and their bakery offers fresh, authentic European baked goods that many find to be a well-kept secret. The store makes shopping convenient with staff checking out customers instead of self-checkout, and offers reusable bags that are strong and durable. Many shoppers mention that they save money by purchasing more food for less, and enjoy the variety of seasonal non-grocery items such as clothing, tools, and gardening supplies. The bakery items are surprisingly good, and seafood options are unique compared to other stores. Though some items may not ring up correctly, overall, Lidl provides a great shopping experience with good value, quality, and friendly service. It’s a popular choice for those looking for affordable, fresh, and quality groceries.