Rock-A-Bye Baby OBX is a comprehensive baby and children's store located on the Outer Banks, offering over 3100 square feet of merchandise. The store features a wide selection of new and like-new baby clothing, maternity apparel, toys, gear, furniture, bedding, and wall art, as well as a gift shop. They also rent out baby gear for vacationing parents at reasonable prices, making them the only full-service baby and children's shop in the area. Customers praise the store's incredible selection, friendly staff, and beautiful merchandise, with one reviewer describing it as an "amazing store" with "such a beautiful wide variety of new and pre-owned things." Another customer was impressed by the store's "adorable beach things and even OBX baby clothes," making it a must-visit destination for new parents.
The best baby and little kids store on the beach! So many adorable things! They have new and gently used items. The owner was so kind, friendly and helpful! She made us feel welcomed and not rushed. We love rock a bye baby!
June 2026
Amazing selection!!! The best baby clothing shop I’ve ever been in. I love the prints, themes, and colors. Great mix of fancy outfits, new bamboo PJs, toys.. also second hand clothing, equipment, and unique finds. What every kid’s boutique should aspire to look like and offer.
April 2026
Excellent source for all things baby and some maternity too. Love this shop! They are so friendly too!