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January 2024 by Daniel Strutton
Mac was super helpful and gave us every option to choose from that we were looking for, and within our price range. She was very personable and easy to talk to, which made ring shopping relaxing and exciting at the same time.
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January 2024 by Lisa Perkins
Diamonds Direct is fantastic. Friendly and helpful! Eric has helped choose several pieces for our family and has been great to work with; Erik was helpful in choosing special pieces for our girls and working within our piece range. We have returned several times and are loyal customers. Barak has curated an amazing selection of jewelry and a wonderful shopping experience! Thank you!
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January 2024 by Carolina Badimar
I’ve had the pleasure of working with Little Lisa at Diamond Direct for many years now, and each experience has been outstanding. Her approach is always a mix of professionalism, honest advices and good suggestions, plus her knowledge of jewelry is really extensive, the level of customer service Lisa provides is exceptional.Her guidance in selecting any piece I had bought it has been truly valuable to me, she always goes above and beyond to ensure that every question or doubt I have had is answered. She has always been tremendously helpful and attentive!Besides that she is very friendly which makes every visit truly enjoyable. I highly recommended her as well as a Diamond Direct to be your fine & high end jewelry store, they are the best!!!
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January 2024 by Anissa W.
My now fiancé and I started looking at rings on 8/19/23 at this store. Brian, who was visiting from their VA store, was SUPER friendly, knowledgeable, & helpful. I tried on a few rings and narrowed down the ones I liked the most. For months thereafter, my fiancé continued to research rings on his own & Sylvia assisted him through the entire process. On Christmas, he popped the question with the most beautiful ring. I am very happy with his decision. I want to go back to take a picture for their love wall. I like that they have the option to trade your ring up down the line giving you 110% of the cost of your ring towards the new one (not available for lab created). Their prices are reasonable & the service is great. Now to plan our wedding.
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December 2023 by Tanvi G
We trusted Diamonds Direct with upgrading my engagement ring for our anniversary. We worked closely with Elad, who special ordered and ensured the larger diamonds we wanted were available to try-on. He was able to make us an incredible deal for our upgrade and overall, it a very seamless experience. Highly recommend DD for for the best quality, best price, and best service!
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December 2023 by Tracey Pelton Micham
I would not buy jewelery anyplace else in the area other than Diamonds Direct.You will not find better quality and customer service Anywhere!Brian, the Manager is outstanding and I continue to shop only here because of him.Today I worked with Austin also and again,The service you receive is above and beyond!They take the time with you and do not try to get you to purchase anything beyond your budget.I love my experiences here and HIGHLY RECOMMEND!!Thank you Brian and Austin
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December 2023 by Jean SF
Today, John and I went to Diamonds Direct at Crabtree to get my new, upgraded diamond ring. It is a show stopper and so beautiful! I can hardly stop looking at it myself. Lizzy helped us to select the diamond, and then it was placed into the setting we selected. Diamonds Direct made the presentation very special today. We are so pleased. I’m thankful to my husband, John that he wanted to do this for me, and that he took me to Diamonds Direct for just the perfect ring.
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December 2023 by Madison Stahr
My fiance got my engagement ring here over a year ago, and we came back for our wedding bands today. Little Lisa was so incredibly helpful through the whole process! Especially since we didn't know quite what we wanted, she was very patient while we looked at many different bands and was super knowledgeable when answering our questions. Ultimately we decided on custom ordered bands to perfectly match what we liked, for a very reasonable price. Overall it was a great experience and I would definitely recommend going!
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December 2023 by Tanvi G.
We trusted Diamonds Direct with upgrading my engagement ring for our anniversary. We worked closely with Elad, who special ordered and ensured the larger diamonds we wanted were available to try-on. He was able to make us an incredible deal for our upgrade and overall, it a very seamless experience. Highly recommend DD for for the best quality, best price, and best service!
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December 2023 by Turbo M.
Great clean environment with a wide selection of gems to choose from. Pick a good sales person because I think that can have a lot to do with your experience at this store. I would ADVOID THE SALES LADY GINGER at all cost and if she is helping you maybe ask for someone else. Aside from the associate Ginger, this business greatly values their customers and will always strive for a A+ experience. Management will work hard to ensure you are happy and that clients receive great customer service and fair prices. All said and done I would shop her again with a select sales people who value their customers as more than just a single sale. This Business has a strong sense of ethics, most employees strive to establish and maintain continuous relationships for all your fine jewelry needs. You can't go wrong with the value and quality of the fine jewelry and gold sold at this establishment. I would ask for Lev as he can direct you to what you are looking for and get you a courteous sales associate. I would like to personally thank Lev for making our experience enjoyable and always striving to ensure the customers expectations are meet.
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November 2023 by Jacob Powell
Miss Vivian made our ring choosing experience fun and super easy. She provided us numerous options and explained the ins and outs of understanding the ring and diamond. She ensured us she was gonna help us find the perfect ring and while working within our budget. Her professionalism and kindness was well above reproach and ensured her clients were well taken care of. I highly recommend Diamonds Direct and ask for Miss Vivian specifically!
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October 2023 by Mike Thomas
My wife and I came by to discuss sizing her bands and ring. It was also a veiled attempt by me to upgrade my wife’s ring for our anniversary. Daniel was very helpful and asked very specific questions like budget size, changing of ring setting, soldering the bands together, etc. I already had an idea of budget and wanted her to confirm what she had already verbalized to me previously about any changes to her ring. This process allowed her to be involved from the inception and she was thankful. We were leaving to go out of town with several friends at the end of October and I expressed this to Daniel. He didn’t know how the timing would work out, but said he would try. I received a text from him stating the ring would be ready in time. My wife believed the ring wouldn’t be ready for our trip. So since it is ready…..I am surprising her with the ring and a renewed proposal while on the trip. I can’t thank Daniel enough for allowing me the chance to pull this off. Thank you Daniel for your attention to detail, your communication, and the rush to have it finished on time!
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October 2023 by Monica Hernandez
We had a wonderful experience at Diaminds Direct with Katya. We went in for our 10 year diamond upgrade and she made an already exciting visit, truly magical for us. She helped us find our dream piece and helped make it affordable. We highly recommend this business and their employees!
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October 2023 by Bailey Patterson
Diamond Direct is AMAZING! My fiancé and I went looking for the perfect ring this past summer and Prem was absolutely amazing. He talked us newbies through the entire process, gave us so many options to look through and try on, and was super honest and up front about what we could expect for our desires and budget. My fiancé went back multiple times to get everything sized and set and Prem was there every time, giving him plenty of details and ensuring that all the things I’d mentioned were fulfilled. I can’t recommend this place and Prem enough. Our engagement day was perfect and so much of that is thanks to Diamonds Direct and Prem!
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October 2023 by Latrisha Taylor
My boyfriend and I went to Diamonds Direct together this past weekend. Lisa was SO helpful and sweet. I really appreciated how she took her time with us, offered suggestions and wasn't pushy. So excited to have her along this journey with us. If you go to Diamonds Direct, ask for "Little Lisa"! You won't regret it. ??