Ulta Beauty is a large retailer offering a wide variety of beauty products. Shoppers can find cosmetics, fragrance, skincare, hair care, and styling tools from over 500 brands. Ulta Beauty also carries exclusive products from brands like Kylie Cosmetics and Colourpop. The store provides a space for customers to try on makeup and receive assistance from staff. Ulta Beauty also has a salon offering hair, makeup, nail, and brow services. Customers appreciate the store's selection and helpful staff. Many have noted the cleanliness of the beauty shop and the professionalism of the stylists. The salon features talented beauticians like Olivia, Kelly L., and Angelina, who listen to customer needs and ensure a great experience. However, some have pointed out a recent increase in prices and mentioned concerns about the location of handicapped parking. Overall, Ulta Beauty is recognized for its reasonable prices and dedicated service.