Purple Urchin is a beautiful, welcoming shop that offers natural body products, including soaps, bath salts, body creams, shampoo bars, and lip balms. The store is well presented and has a zen, inviting atmosphere. Customers love the locally made soaps for their great smell and feel, often choosing them as gifts or for themselves. The staff are friendly and knowledgeable, providing helpful assistance. Although some products are pricey, many customers find them worth the cost because of their quality and natural scent. Overall, Purple Urchin is a favorite spot for high-quality, natural products and a positive shopping experience.