Formule Kia, established in May 2000 in Rimouski, is a dealership offering new and used vehicles, as well as repair services and parts sales. They are part of L'Équipe Formule, which includes Mazda, Subaru, and other services. Formule Kia serves the Rimouski-Neigette, La Mitis, and Avignon regions. Customers praise the dealership for its exceptional customer service, professionalism, and honesty, especially during emergencies. Many have experienced prompt assistance, even without appointments, making it a trusted choice for Kia owners seeking reliable support and guidance in vehicle purchases and maintenance.