Elemental, with two locations in Rapid City, South Dakota, aims to introduce the local community to the world of CBD wellness. The knowledgeable and professional staff prioritize safety, quality, and customer satisfaction, recommending the best products based on individual needs. Customers praise the staff's kindness, patience, and expertise, describing them as the "nicest people ever." The business takes pride in offering quality CBD products sourced from trusted U.S. manufacturers, providing Certificates of Analysis to ensure transparency. While some customers note the packaging could be improved, the overall shopping experience is described as "absolutely lovely" and "amazing," with a great selection of products and a loyalty program. Elemental's commitment to customer care and quality products makes it a popular destination for CBD enthusiasts in the Rapid City area.