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March 2024 by Susan S.
I looked at the reviews before I came here and now I completely understand what everyone is saying. I walked in and instead of a "Hello" or "Welcome" the owner immediately said "Where are you coming from". I told her I'm from Missouri and live in Tennessee now and proceeded to walk through the store. It really was such a strange way to be "greeted" and made the vibe of this store unwelcoming. I honestly would have rather walked in and her say nothing to me, that probably would have made me feel better than that encounter lol. The clothes are INSANELY overpriced. To the point where it made me wonder how she is in business still. I was looking at a camo long sleeve shirt, not in the best condition and probably from Goodwill from what it looked like and it was $65. I go to thift stores and vintage stores all this is BY FAR the most expensive store I have ever been to. Disappointing experience. I love supporting small businesses and shopping local, but this experience would never bring me back here nor would I recommend this place to anyone.
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March 2024 by Samantha L.
LOLing at the other reviews so I had to add my story as well. I'm a huge fan of vintage and was so excited to check this store out. I asked the owner for help bringing down a fur coat and on right on queue she asked me where i was from, i tell her i just moved here from California and before letting me even finish my sentence that i wasnt from there (not that it should even matter!) shes huffing and puffing that i should be embarrassed. I asked her where shes from and she told me Alabama which is hilarious only because she seems to be giving people different answers. To throw salt in the wound she asked what town i moved to and i tell her and she tells me how basic that was of me. I will say i think she could tell i was frazzled by the experience and eventually asked where i was actually from and that i should say that and she apologized but felt like she had to break people in. It was a genuinely bizarre and rude experience.
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December 2023 by Tatiana S.
The owner is SO rude. She will ask you if you're local or visiting. She's asked me this on both occasions I've visited. And if you're from anywhere other than TN, she will rant about how everyone moving here is ruining TN. She will literally tell you that you need to leave. DO NOT WASTE YOUR ENERGY OR MONEY (especially your money.) Or if you are in a fighting mood, tell owner behind the counter you're from out of town and have at it! Good luck!
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December 2023 by kate e.
wow.. i try to give benefit of the doubt for people, but when i read reviews from other people with very similar experiences (and even from my mother), i have to speak up. after i complimented a beautiful dress, the owner asked me where i am from. didn't even say hello to either of us, just asked where i'm from. when i told her california, and she said "don't move here." sense a pattern here? i'm sorry but if you can't be nice to patrons, you shouldn't own a business. you're complaining about people moving here when you're not even from here yourself--you're from missouri! i feel like she's scoping people out just to get a chance to be make them feel bad. just overall bad vibes over there and i will tell anyone i know who appreciates vintage stores to avoid this business!! overpriced everything too. i can find way better, for a better price, and definitely better customer service.
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November 2023 by Olivia P.
The older woman, who seemed to be either the owner or manager of the store, responded rudely when I complimented her shop. After expressing my admiration, she asked, "Where are you from?" When I mentioned California, she dismissively said, "Don't move here." Despite my friendly intentions, her response was quite impolite. If you're from California, I wouldn't recommend visiting this store. Ps. Republicans live in California too (Orange County) and you just dissed me. I would have spent a lot of money in your store if you were nice to your customers!
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November 2023 by Ariel B.
The owner of this shop helped me get on my feet again after some traumatic experiences. She hired me when no one else would and still remains a motherly figure to me 8 years later. If you don't like her it's probably cuz you were rude to her and she didn't take your crap, which is totally acceptable in today's world!! Treat her nicely and she will do the same :). She also works her ass off finding vintage pieces all over Nashville every day and ENSURES the authenticity of the items.
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June 2023 by WAAM Industries
Loved this store. Very cool, unique items and an amazing owner. There are quite a few home goods, but there’s a big selection of vintage apparel. We’ll be back!
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June 2023 by Maddy M.
For anyone from out of state who is visiting 12South for cute boutique shopping don't waste your time or money here. We walked in and politely said "hello, how are you today?" to which the hag behind the counter responded "where are you from?" We told her California and her response was "you know what we tell people from California? Don't move here." Thanks for the kind welcome. And don't worry, we won't, because if we ended up as neighbors it wouldn't end well. Overpriced items...an Albert Pujols Dodgers Tee Shirt for 70 dollars? A half stained blue jacket for 350? Get real. Take your business to Vinnie and Louise or White's Mercantile down the street instead. This woman was incredibly rude to my mom, and had I heard her she would have seen another side of California. She's lucky she didn't, because we talk a different way that I know for a fact her loud mouth isn't ready for. Will never be back, even after I move here!!! ;)
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June 2023 by Laurie G.
Very cool vintage pieces. Each room has a lot to take in. Beautiful, well curated space.
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May 2023 by Alicia C.
Savants amazing. The store has an assortment of antique, political buttons, old flags, vintage, NFL sweatshirts NBA I even saw a Trevor Hoffman signed padres shirt. There's also tea cups and old Bibles and old dictionary's and I think I'm looking at a vintage Bible from long ago.
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April 2023 by Allison S
Really interesting to walk thru and check out the old southern items. The items are overpriced but fun to take pictures of.
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March 2023 by Katie Messer
She turned me into a newt…. I got better.
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February 2023 by Robert Sumner
I’ve tried to come to this store twice during the advertised hours and they’ve been closed both times. Hella annoying, we won’t be returning.
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February 2023 by Yotam Bentzur
Really great place. Really nice pieces and Uma the owner is super helpful and friendly.
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January 2023 by Billy S.
If you do not believe in hate and ignorance then I recommend shopping elsewhere.The owner greeted us by asking where we were from and we answered California. Without missing a beat, she harshly told us not to think about it. The implication was that since we were from California, we should not move to Tenn.I understand people are heated over politics but that should remain in one's personal life or at minimum not display such ignorance or prejudice at work.I am glad that I don't live by anyone that is so hateful.
