Edd Rogers Valley Ford, a family-owned business in Sparta, TN, has been serving the community for over 20 years. Known for a friendly atmosphere, the dealership emphasizes a no-pressure approach that makes vehicle buying easy and enjoyable. Customers appreciate the down-to-earth staff and the focus on customer satisfaction. With the lowest processing documentary fee in the Upper Cumberland at just $99.00, Edd Rogers Valley Ford stands out for its transparent pricing. Reviews highlight excellent service from team members like Christy Nettles and Matt Lyons, who ensure that every customer feels valued and comfortable throughout the purchasing process. Many customers recommend the dealership for its flexibility and commitment to helping individuals, including first-time buyers, find the right vehicle. Overall, Edd Rogers Valley Ford is recognized for providing one of the best car buying experiences in the area.
From the moment I called about service cost and scheduling, I could tell this was going to be a different experience, for the better. I arrived a little early for the appointment, it began on time and everything was professional. When checking out, no hassle applying applicable Ford coupon. I will use the service department... read full comment
September 2026
My family has been coming here for years, and we will never go anywhere else. It's worth the 2 hour drive to deal with them every single time. Ran by a great family that cares about their customers. A great representation of the Ford brand.
September 2026
They were very accommodating with me on reaching a drop off time and taking care of the recall item. Thanks for great service.
