Belk is a department store destination for men’s and women’s clothes, shoes, beauty, fragrances, home décor, kitchen appliances and more. It offers something for everyone, from sportswear to beauty buys, with thousands of styles and must-shop sales on favorite designer brands. The store is very clean and bright, with friendly and helpful associates. Many find it a well-kept secret, with reasonably priced products of good quality and frequent sales. Shoppers can find beautiful outfits, nice dresses, and cute baby clothes. The store gives a vibe similar to other major department stores. While regular prices may seem inflated, the significant percentage off leads to reasonable final prices. There is a great selection, though some note sizing can be inconsistent. The store offers convenient in-store, online, and in-app shopping, though the physical location is small. It is noted that online marketplace items cannot be returned in store, which can be a hassle. During busy times, with potentially only one register open, there can be a bit of a wait, but the store is often not too crowded. The overall experience is fantastic, with associates who are extremely helpful and friendly, making customers feel welcome.