H-E-B plus! in Lytle is a one-stop shop offering more than groceries, outfitting Texas lifestyles with items for the backyard, grilling, toys, apparel, and party supplies. The store provides great prices, brands, quality, and a huge selection, including souvenirs. It features a convenience section with familiar products, taco options, a salsa bar, sushi, and other food. The bakery produces high-quality specialty items, like key lime pie. The pharmacy is noted for extremely thoughtful and friendly service. Established in 1905, H-E-B partners with local farmers and suppliers to bring customers fresh produce and quality meat and seafood, striving to provide the best. Many consider it their favorite grocery.