Ulta Beauty is the largest beauty retailer in the US, offering a wide range of cosmetics, fragrance, body, skin, and hair care products, including exclusives and Conscious Beauty options. The Salon at Ulta Beauty provides various services, such as hair, skin, makeup, and brow services, as well as ear piercing. Customers appreciate the staff's kindness and patience, as they take the time to understand their needs and provide personalized recommendations. However, some find the store overwhelming due to the vast product selection and strong scents. Despite this, Ulta Beauty remains a one-stop-shop for all beauty needs, with a high likelihood of finding what customers are looking for.
The staff at Ulta Beauty demonstrate exceptional customer service skills and product knowledge. Sales representatives, such as Alejandra, have a friendly and approachable demeanor, making customers feel welcome and valued. They take the time to understand each customer's needs, providing personalized recommendations that lead to satisfying shopping experiences. Stylists, like Stacey, listen to customers' preferences and deliver the desired results, even for challenging hair colors.
I went into ulta today to restock on some items and get help with some new recommendations and Bella was so helpful! She was very attentive and helped me find products that met my needs, as well as her radiant personality just made my day.
August 2026
Bella was super helpful with me at the Mac display! She went all through the store helping me find a specific color and was incredibly supportive. Thank you Bella!
June 2026
I went to ulta earlier this week and had the best service from Laura! She was very helpful and thorough with the questions I had. Thanks for your patience and help!