Ulta Beauty is a renowned beauty retailer in the US, offering a vast selection of cosmetics, fragrances, body, skin, and hair care products from over 500 brands. Customers can explore more than 25,000 products, including exclusive lines like Kylie Cosmetics and Olaplex. The store emphasizes conscious beauty, providing vegan, cruelty-free, and sustainable options. Many reviews highlight the exceptional salon services, particularly the positive experiences with the talented hairstylists. Customers have praised the amazing haircuts and personalized product recommendations provided by the staff. While some find the prices to be high, others appreciate the quality of the services and products offered. Overall, Ulta Beauty is recognized for its extensive selection and knowledgeable staff, making it a go-to destination for beauty enthusiasts. The store's supportive and customer-oriented environment has been noted, with staff going above and beyond to assist customers, even in difficult situations.
Salinda helped me at checkout and she was perfect. She was the only person on a register and handled an entire line efficiently and with a good attitude, all while using a new checkout technology ulta is trying out.
March 2026
While I like their selection of products, I find it very annoying to be asked at checkout not once but three times to provide my e-mail. This happens every visit and I find it very pushy.
March 2026
A big shout out to Lindy for your assistance helping me find all the products I needed on my list! I couldn't have done it without you! Sheila Gray
