Ulta Beauty is a popular US beauty retailer, offering a wide range of products from over 500 brands. Shoppers can choose from over 25,000 items, including makeup, skincare, hair care, and fragrances. Exclusive brands such as Kylie Cosmetics, Olaplex, and Colourpop are also available. The store is clean and well organized, making it easy to find products. Customers have praised the helpfulness and knowledge of employees, with staff members being very positive and willing to assist. One representative was especially knowledgeable about the ingredients in perfumes and provided helpful advice, while another was attentive and listened carefully to specific needs. The store’s selection is extensive, including both high-end and drugstore brands, with clear signage to help navigate different sections. The checkout process is smooth and efficient, thanks to friendly staff. Customers also appreciate that the store is not overly crowded and that staff are patient and kind. Overall, Ulta Beauty remains a popular destination for beauty needs, with friendly staff and a wide product selection.
The employees are so nice. They’re very helpful and kind they have great recommendations helped me find the peach and Lily face masks which is what I came in for.
April 2026
I can never find someone to help or ask advice. I usually end up looking it up or leave without buying anything.
January 2026
Isabella is amazing this girls customer service is outstanding 👏🏽