Ulta Beauty is a large retailer offering a wide variety of beauty products, including makeup, fragrance, skincare, and haircare. Customers can choose from over 25,000 products from various brands, such as Tarte, Fenty, and CHANEL. The store also features exclusive brands like Kylie Cosmetics and Olaplex. Ulta Beauty prioritizes conscious beauty choices with products that are vegan, cruelty-free, or sustainably packaged. In addition to retail, Ulta Beauty offers salon services, including haircuts, hair color, brow waxing, and makeup applications. Clients can book appointments online or visit for walk-ins when stylists are available. Customers praise the knowledgeable and friendly staff, particularly highlighting the staff at the brow bar for their professionalism and helpfulness. Customers also appreciate stylists like Gia for their exceptional customer service and product recommendations, and mention that professionals like Hannah make the experience comfortable and relaxing. Those new to makeup find the staff, such as Barbie, to be patient and helpful in choosing products that are easy to use, long-lasting, and suitable for their complexion.
Cassidy made me feel so welcome and shade matched me perfectly! I really enjoyed my time in here, everything was very clean and all the staff were so kind and helpful! 10/10 I’ll be back to spend more! :)!
March 2026
Great customer service with two associates… Malashie and Taylor. So helpful and fun. They were super stars. 🤩
December 2025
Excellent customer assistance, helped me find exactly what I was looking for